Use Case

Protect Your Google Ads Budget from Click Fraud

Click fraud bots and competitors drain your Google Ads budget every day. TrafficValidator scores every lead from your PPC campaigns at the form level — catching what Google's built-in filters miss.

14-20%
of Google Ads clicks are estimated to be fraudulent
2.4x
improvement in ROAS after filtering
$48K
average annual savings per customer

The Problem

  • Google's invalid click detection only catches basic bot patterns — sophisticated bots using residential proxies slip through
  • Competitors click your ads to exhaust your daily budget, giving their ads more impression share
  • Bots fill out your lead forms with fake data, making your cost per lead look accurate while cost per customer skyrockets
  • You can't tell which campaigns are generating real leads vs which are full of bot traffic

The Solution

  • Score every form submission from Google Ads traffic with 30+ detection signals
  • IP intelligence identifies datacenter, VPN, and proxy traffic that Google doesn't flag
  • Behavioral analysis detects unnatural form interactions — instant fills, no scrolling, no mouse movement
  • Email and phone validation catches fake contact details before they enter your pipeline
  • Campaign-level analytics show true cost per qualified lead for every ad group and keyword

Before & After

Without TrafficValidator

You spend $10K/month on Google Ads and report 200 leads. Your team calls all 200. Forty percent are bots. True cost per real lead: $83.

With TrafficValidator

TrafficValidator scores every submission. You filter 80 junk leads before they hit your CRM. Your team calls 120 real leads. True cost per real lead: $83 → $50.

Key Benefits

1

See true ROAS

Know your real cost per qualified lead by filtering invalid submissions from your conversion data.

2

Stop budget waste

Identify which campaigns attract fraud and reallocate spend to channels that deliver real prospects.

3

Protect your pipeline

Only real, verified leads reach your CRM and your sales team's queue.

Ready to solve this?

Start scoring leads in minutes. Free to start, no credit card required.