Home Services

Lead Validation for Home Services

HVAC, plumbing, roofing, and home service companies depend on local leads from Google Ads and lead aggregators. TrafficValidator filters out the fake requests so your dispatchers send technicians to real jobs.

25-40%
of home service leads are fake or uncontactable
$25-75+
average CPC for home service keywords
55%
reduction in wasted dispatch and callbacks

Home Services Challenges

  • Local service ads ($25-75+ CPC) attract click fraud from competitors in the same area
  • Lead aggregators (Angi, HomeAdvisor) deliver leads of inconsistent quality
  • Fake service requests waste technician dispatch time and fuel costs
  • Seasonal demand spikes coincide with increased bot activity on service forms
  • Small teams can't afford to chase dead-end leads during busy periods

How TrafficValidator Helps

  • Score every lead from PPC, organic, and third-party sources before it reaches dispatch
  • Phone validation confirms the number is real, reachable, and matches the service area
  • IP geolocation ensures the request comes from your actual service territory
  • Behavioral analysis catches form-filling bots that submit dozens of fake requests
  • Source-level quality tracking shows which lead providers deliver real service calls

Send your team to real jobs, not fake requests

Start scoring your leads in minutes. Free to start, no credit card required.