Anura sits at the enterprise end of ad fraud detection, focused on labeling invalid traffic. TrafficValidator pairs traffic signals with lead-level scoring, identity checks, and CRM writeback.
Anura inspects visitor traffic and labels it good, suspect, or fraudulent. Ad networks, publishers, and big advertisers use it to scrub invalid traffic out of their campaign reporting.
Scoring happens per lead, not per session. Your reps see a number on every contact that lands in the CRM.
Identity signals (email deliverability, phone line-type, disposable domains) get checked alongside traffic signals.
Self-serve signup with a free plan. Anura is an enterprise sales motion.
Scores write into the CRM as custom properties, not just a separate dashboard you have to remember to open.
Behavioral and content quality scoring sit next to the traffic signals, not in a different tool.
Start scoring leads in minutes. Free to start, no credit card required.